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UPS's use of Web-based tools that allow customers to embed UPS functions such as tracking and cost calculations into their own Web sites was an information systems solution used to achieve customer intimacy.

A) True
B) False

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Internet advertising is growing at approximately 10 percent a year.

A) True
B) False

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Psychologists study information systems with an eye to understanding


A) how systems affect individuals, groups, and organizations.
B) how human decision makers perceive and use formal information.
C) how new information systems change the control and cost structures within the firm.
D) the production of digital goods.

E) A) and B)
F) A) and C)

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What is the difference between information technology and information systems? Describe some of the functions of information systems.

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Information technology (IT)consists of a...

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A fully digital firm produces only digital goods or services.

A) True
B) False

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The emergence of the Internet as a full-blown international communications system has drastically____________________________________________.


A) reduced the costs of operating and transacting on a global scale
B) increased the costs of operating and transacting on a global scale
C) reduced the profits of operating and transacting on a global scale
D) increased the profits of operating and transacting on a global scale

E) All of the above
F) A) and B)

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The average number of tickets sold daily online is an example of


A) input.
B) raw data.
C) meaningful information.
D) feedback.

E) B) and C)
F) C) and D)

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_____________________ consists of all the hardware and software that a firm needs to use in order to achieve its business objectives.

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Informatio...

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The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective?


A) improved efficiency
B) customer and supplier intimacy
C) survival
D) competitive advantage

E) A) and B)
F) None of the above

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Which of the following are key corporate assets?


A) intellectual property, core competencies, and financial and human assets
B) production technologies and business processes for sales, marketing, and finance
C) knowledge and the firm's tangible assets, such as goods or services
D) time and knowledge

E) A) and B)
F) None of the above

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Which of the following choices may lead to competitive advantage: 1.new products,services,and business models; 2.charging less for superior products; 3.responding to customers in real time?


A) 1 only
B) 1 and 2
C) 2 and 3
D) 1, 2, and 3

E) B) and C)
F) A) and B)

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The use of information systems because of necessity describes the business objective of


A) survival.
B) improved business practices.
C) competitive advantage.
D) improved flexibility.

E) A) and D)
F) C) and D)

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___________________ refer to the set of logically related tasks and behaviours that organizations develop over time to produce specific business results and the unique manner in which these activities are organized and coordinated.

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A corporation that funds a political action committee,which in turn promotes and funds a political candidate who agrees with the values of that corporation,could be seen as investing in which main category of complementary assets?


A) managerial
B) governmental
C) social
D) organizational

E) C) and D)
F) None of the above

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An example of a business using information systems for customer and supplier intimacy is


A) Wal-Mart's RetailLink system.
B) the Mandarin Oriental hotel's customer-preference tracking system.
C) Verizon's Web-based digital dashboard.
D) Apple Inc.'s iPod.

E) A) and D)
F) A) and C)

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Engineers,scientists,or architects,who design new products or services for a firm,work often with which level of a business hierarchy?


A) middle management
B) production workers
C) knowledge workers
D) data workers

E) A) and B)
F) A) and C)

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________ makes long-range strategic decisions about the firm's products and services.

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The temp agency that you own is having serious difficulties placing temps because few of them are familiar with Internet research.Investing in training software to enhance your workers' skills is an example of using technology to achieve which business objective?


A) customer and supplier intimacy
B) survival
C) competitive advantage
D) improved decision making

E) None of the above
F) All of the above

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Which of the following would not be used as an input for an information system?


A) digital dashboard
B) handheld computer
C) barcode scanner
D) cell phone

E) None of the above
F) C) and D)

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Order data for baseball tickets and bar code data are examples of


A) raw input.
B) raw output.
C) customer and product data.
D) sales information.

E) B) and D)
F) A) and B)

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